Effective Marketing Strategy For Pittsburgh Sellers
- Listing Concierge– Coldwell Banker’s Exclusive Comprehensive Marketing Program
- Every direct mail piece, brochure, photography, website, social media marketing and more is professionally prepared, designed, printed and mailed to encourage the highest level of engagement and response
- CB mobile – a sign rider that provides a method of consumers retrieving an electronic copy of your property brochure
- property website w/ unique url
- email updater notification to all the top real estate companies in the area your home was just listed
- mass email notification to my entire database your home was just listed
- property slideshow featured on Coldwell Banker’s youtube channel, the MLS and the option of featuring it elsewhere
- full-color, glossy brochures for Buyer showings
- full-color feature sheets for open house and other distribution
- full-color just listed direct mail piece to precisely selected recipients
- full-color just sold direct mail piece to precisely selected recipients
- social and web advertising – sometimes powered by boost
- social media banner
- marketing overview report
- Coldwell Banker Real Estate Services is Nationally and Internationally known w/ over 110 years of experience
- Powerful Local Exclusive Partnership w/ 3 TV station websites (KDKA/WTAE/WPXI)
- Radio Station Presence (KDKA/The Fan/100.7/Y108)
- Military and Affinity Programs for employees of UPMC/Pitt/Westinghouse/Others
- Ask me what this means and how it will benefit you
- Online Distribution Partners ~ comprehensive internet exposure of 725+ websites including wallstreetjournal/newyorktimes/realtor/trulia/yahoo/post-gazette/Zillow and all other high traffic real estate websites
- Search Engine Optimization ~ strategic purchasing of key words to ensure your property receives the highest exposure by moving you to the top of the search engines on the most visited real estate websites in the country (realtor.com/yahoo.com/trulia.com/zillow.com)
- Coldwell Banker’s Elite Cartus Relocation Referral Service (largest relocation service in the world) and partnerships with Sirva, Brookfield and others
- Reverse Prospecting – ability to view a list of Buyers working with Realtors having received your property listing due to their saved home search in your area
- New and Improved Open Houses ~ Target Marketing and Mailings
- Home Base In-Touch ~ state-of-the-art technology connecting agents with home buyers instantly where Coldwell Banker agents are equipped to respond within seconds to a customer inquiry to ensure the highest conversion rate of interested Buyers
- Home Search Alert ~ registered buyers receive alerts on new listings including yours
